How to —
Cook up a successful rebrand
Jackson Gilmour are a family run, award-winning catering company. With a prestigious client list that includes HRH the Queen and a staff of chefs with more than a few Michelin stars between them, they needed a rebrand that expressed their offer as one of the best in the business.
Focusing on their unique offer as a chef-led catering firm - we devised a brand language reminiscent of cookery books and recipes. Add a dollop of typography inspired by copper pot hallmarks, a twist of the diagramatic language of family trees, a tablespoon of very luxuriant print techniques, heat at a high temperature and enjoy.