Virgin Voyages

The ship of things to come

Virgin Voyages is a new cruise line with Richard Branson at the helm. More Benicàssim than~ Blackpool, it’s a brand that’s looking to transform a sector that’s better known for its beige buffets and ballroom dancing.

This is a brand that visually and verbally embodies the desire to shake up the status quo. To introduce a brand new audience to the glamour of ocean travel, re-energised and recognisably different.

An ongoing project with its maiden voyage scheduled for 2020. Until then, here’s a snapshot of the journey to date.

Brand identity, custom typeface, launch animations, livery and all things nautical.

Magpie_VirginVoyages_23
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages
Magpie Virgin Voyages

Ship livery design by Magpie Studio. CGI render by Territory Studio.